"Get happy. Get GEICO."

GEICO Bodybuilder Commercial

What is the key to happiness? Is it love? Is it a large bank account? According to GEICO, it's as simple as saving 15% or more on car insurance. GEICO is a famous auto insurance company known for its amusing advertisements. This commercial was a success, not in the fact that it told me previously unknown information about a service, but because I found myself immortalizing the commercial in everyday conversation. There are so many advertising techniques around everyone, that many of them become a blur. The decisions of consumers may not be based on efficiency, but when two products have similar effects, the option that first comes to mind is more than likely the option they will choose.

The idea of a bodybuilder directing traffic is totally absurd, yet hilarious. Most guys enjoy flexing their muscles in public, and even though I never thought of it before, a bodybuilder probably LOVES showing off his muscles, as well as allowing drivers to effectively and safely maneuver around town. Could auto insurance really provide such happiness? While the events within the commercial are unrealistic, the comedy behind it was entertaining and memorable, immortalizing the GEICO name through conversation. The two musicians at the end help tie up the purpose of the ad, and provide some clarity to the confusion felt by most viewers Also, the memorable voice of . While not everyone will remember what GEICO does from the commercial, most will remember that their customers are happy. So switch to GEICO and save the money you planned to buy happiness with, and more!