iPhone 5 is all ears

Apple iPhone's have been known for their futuristic, top speed phones, capable of doing the above and beyond. While their phones are the leaders in the market, their headphones lag behind other competitors. The white ear buds are iconic in their relationship to the popular iPhones, but as far as purpose, they fall out of the ears of runners, and don't have the best quality. Well ladies and gentlemen, Apple has heard our cry and has come out with a product that is the first of its nature. Headphones shaped to fit in relationship to the geometry of most ears. The ad get's straight to the point, putting the primary focus, the ears, in target on the white background, memorable from previous Apple advertisements. The innovative headphones are displayed as engineered, high end products, being rotated carefully on display.

This ad reaches out to the eager buyers, on the edge of their seats ready to jump on any new product. This ad reaches out to the athletes and runners tired of constantly pushing the ear buds back into their ears over a long distance. This ad reaches out to the individuals who might be satisfied with their current phone, but admire the sleek, crafted ear buds admired for movies, music, and phone calls. I thought this was a great ad showing a product that is the first of its kind, serving a purpose that is almost too obvious, a headphone that actually fits the shape of your ear. The ears of different individuals helped enhance the target audience to anyone who uses headphones. The product and the ad are simple yet modern, stylish yet practical. This was another great ad by Apple.